http://www.niches.com/index.htmlHot News!enwiww@me.comCopyright 2011 JOHN WALKER2011-05-07T17:34:32+10:00 hourly 1 2000-01-01T12:00+00:00 Sun, 08 May 2011 22:29:52 +1000wiww@me.comSearch2011-05-07T17:34:32+10:00http://www.niches.com/nichesblog/files/158a3822b1008e9d308a02785c2fc3a7-0.html#unique-entry-id-0http://www.niches.com/nichesblog/files/158a3822b1008e9d308a02785c2fc3a7-0.html#unique-entry-id-0
Good guide for SEO here for $10 (28 pages pdf).

SEO means Search Engine Optimization , the term to describe optimizing a web page for the search engines to view favorably.
Of course the main one is Google now, followed by Bing! You can forget the others because they won't be that different anyway. and you don't know exactly how they are doing it either, it is an educated guess!
They use an algorithm, or computer generated ranking system to decide which pages are the most relevant to that search term, or the keywords typed into the search box. For example typing "niches" as the search term brings up this website on the first page of Google results, and also for Bing. Some other sites are about niches in its ecological sense, as Google cannot distinguish unless I add marketing or some other word.
Google has "spiders" which crawl the web and analyse every page they come across, and follw the links from and to that page. It takes account of the "anchor text" in a link, are they releveant words - hence bext to put say "find more niches here" if looking for niches, rrather than "click here" for the text in your link. Try to get as many back links FROM other sites, but only genuine sites that are relevant to yours. Not "link farms". Google has become much more strict about this, and other things such as unoriginal, or duplicate content (words on the page) recently. Good language seems to be rewarded more too, not sloppy writing or computer generated content in general.

It awards a page rank for your pages, not the whole site per se but each web page. Higher is better, 1 less than 4 or 5.

You can get this good starter guide for SEO here, for $10 (28 pages pdf).

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